Every year, Pantone, the "authority on color" for over 50 years, declares a “Colour of the Year”. Colour of the year for 2013? Emerald.
For me, one of the most interesting aspects of colour is learning about colour associations based on culture:
1. Western cultures (North America and Europe) Green refers to nature and the environment. Green is also the symbol of progress — green means “go” — but can also represent of envy.
2. Eastern and Asian cultures Green is the color of nature and new life. It also represents fertility and youth. However, it can have equally negative connotations: green is the color of exorcism and infidelity; in China, wearing a green hat is associated with cheating on your spouse.
3. Latin America In many Latin and South American cultures, green is the color of death.
4. Middle East For the majority of the Middle East the strongest association with green is that of Islam. It represents strength, fertility, luck and wealth.
However, the most important question to ask yourself is this: What does the color mean to you?
This blog was created to share my belief that the art making process can be a vehicle for empowerment.
I am living proof.